Integrated Advertising, Promotion, and Marketing Communications
Material type:
TextPublisher: New York, NY, : Pearson, [2018]Edition: Eighth editionDescription: xx, 488 pages : color illustrations ; 27 cmContent type: - text
- unmediated
- volume
- 9781292222691
- 659.1 23
- HF5415.123 .C58 2018
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Institute of Journalism - Dzorwulu Campus Main Shelve | HF 5415.123/CLO (Browse shelf(Opens below)) | C1 | Available | 1437526748618 | |||||||||||||
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Institute of Journalism - Dzorwulu Campus Main Shelve | HF 5415.123/CLO (Browse shelf(Opens below)) | C2 | Available | 1437526748717 | |||||||||||||
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Institute of Journalism - Dzorwulu Campus Main Shelve | HF 5415.123/CLO (Browse shelf(Opens below)) | C3 | Available | 1437526748731 | |||||||||||||
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Institute of Journalism - Dzorwulu Campus Reference | HF 5415.123/CLO (Browse shelf(Opens below)) | C4 | Available | 1437526748724 |
Browsing Institute of Journalism - Dzorwulu Campus shelves,Shelving location: Main Shelve Close shelf browser (Hides shelf browser)
| HF 5415.123/ SHI Integrated Marketing Communications in Advertising and Promotion | HF 5415.123/CLO Integrated Advertising, Promotion, and Marketing Communications | HF 5415.123/CLO Integrated Advertising, Promotion, and Marketing Communications | HF 5415.123/CLO Integrated Advertising, Promotion, and Marketing Communications | HF 5415/ PRI Principles Of Marketing | HF 5415/ PRI Principles Of Marketing | HF 5415/ PRI Marketing |
Includes bibliographical references (pages 447-461) and indexes.
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