| 000 | 01146pam a2200301 a 4500 | ||
|---|---|---|---|
| 999 |
_c10558 _d10558 |
||
| 001 | 2088984 | ||
| 003 | OSt | ||
| 005 | 20200511124605.0 | ||
| 008 | 950821s1996 ilu 000 0 eng | ||
| 010 | _a 95039649 | ||
| 020 | _a0844235024 (alk. paper) | ||
| 040 |
_aDLC _cLOC _dDLC |
||
| 050 | 0 | 0 |
_aHF5826.5 _b.G66 1996 |
| 082 | 0 | 0 |
_a659.1/11 _220 |
| 100 | 1 | _aGoodrich, William B. | |
| 245 | 1 | 0 |
_aMedia planning workbook : _bWith discussions and problems |
| 250 | _a5th ed. | ||
| 260 |
_aLincolnwood, IL : _bNTC Business Books, _cc1996. |
||
| 300 |
_axiii, 206 p. ; _c28 cm. |
||
| 650 | 0 | _aAdvertising media planning. | |
| 700 | 1 |
_aSissors, Jack Zanville, _d1919- |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh022/95039649.html |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/mh022/95039649.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0737/95039649-b.html |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cBK |
||