Advertising Promotion: (Record no. 195)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00510nam a2200181Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240823093502.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200110s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0030211131 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | loc |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Shimp Terence A. |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising Promotion: |
| Remainder of title | Supplemental Aspects Of Integrated Marketing Communications |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Harcourt Inc.: |
| Place of publication, distribution, etc. | Fort Worth, |
| Date of publication, distribution, etc. | 2000 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | Integrated Marketing Communication |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Ringway Campus Library | Ringway Campus Library | Main Shelve | 10.01.2020 | 000005 | 1 | HF 5415.123/SHI | 1337818407899 | 22.05.2020 | 22.05.2020 | C1 | 10.01.2020 | Books | ||||
| Library of Congress Classification | Ringway Campus Library | Ringway Campus Library | Reference | 11.02.2020 | 002934 | HF 5415.123/SHI | 1337818452660 | 11.02.2020 | C2 | 11.02.2020 | Books | ||||||
| Library of Congress Classification | Ringway Campus Library | Ringway Campus Library | Reference | 11.05.2020 | 000004 | HF 5415.123/SHI | 1337818487105 | 12.08.2020 | C3 | 11.05.2020 | Books |