Principles of Marketing A Value-Based Approach (Record no. 10927)
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| 001 - CONTROL NUMBER | |
|---|---|
| control number | d505cad2-aa18-c13c-d561-7e6182ce2aa9 |
| 007 - URL | |
| URL | tz |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781137243317 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ayantunji Gbadamosi (ed) |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing A Value-Based Approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Palgrave Macmillan |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 428 p. |
| Other physical details | E-book |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business, management, Economics, finance, business & management, Marketing, Branding, Advertising, principles, value, Consumer Buying Behaviour |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ian Bathgate (ed) |
| -- | Sonny Nwankwo (ed) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Date last seen | Full call number | Uniform Resource Identifier | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 14.05.2021 | Online | https://gij.remotexs.co/login/baobab | 14.05.2021 | Electronic Books | Library of Congress Classification | Online (Baobab E-books) | Online (Baobab E-books) | 14.05.2021 |