Cases In Advertising Promotion Management (Record no. 1012)

MARC details
000 -LEADER
fixed length control field 00492nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200125140850.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200110s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256122725
040 ## - CATALOGING SOURCE
Transcribing agency LOC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Quelch, John A.
245 #0 - TITLE STATEMENT
Title Cases In Advertising Promotion Management
250 ## - EDITION STATEMENT
Edition statement 4th/ 1994
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Irwin
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising - Case Studies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Sales Promotion - Case Studies
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Paul W. Faris
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition 4th
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Ringway Campus Library Ringway Campus Library Main Shelve 10.01.2020 000237   HF 5823/QUE 1337818402399 10.01.2020 C1 10.01.2020 Books