Global Business Today
Material type:
TextPublication details: New York : McGraw-Hill Irwin, c2014.Edition: 8th edDescription: xxviii, 543 p. : col. ill., col. maps ; 28 cmISBN: - 9781259011788 (alk. paper, global edition)
- 125901178X (alk. paper, global edition)
- 658/.049 23
- HD62.4/ HIL .H548 2014
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Institute of Journalism - Dzorwulu Campus Main Shelve | HD62.4/ HIL (Browse shelf(Opens below)) | C1 | Available | 1437526731139 | |||||||||||||
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Institute of Journalism - Dzorwulu Campus Main Shelve | HD62.4/ HIL (Browse shelf(Opens below)) | C2 | Available | 1437526731146 | |||||||||||||
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Institute of Journalism - Dzorwulu Campus Main Shelve | HD62.4/ HIL (Browse shelf(Opens below)) | C3 | Available | 1437526731177 |
Includes bibliographical references (p. 499-520) and index.
Introduction and overview -- Globalization -- Country differences -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- Cross-border trade and investment -- International trade theory -- The political economy of international trade -- Foreign director investment -- Regional economic integration -- Global money system -- The foreign exchange market -- The international monetary system -- The strategy and structure of international business -- The strategy of international business -- Entering foreign markets -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and r&d -- Global human resource management.
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